How Apple advertised the first-ever iPod - image credit: Apple.
It surprised the world that Apple, of all companies, was the one to produce a hit music player when so many others had failed. But then it absolutely shocked the world when Apple itself killed it off.
In retrospect, the iPod was a light bulb product. Suddenly it was switched on and it was everywhere, but then just as suddenly it was switched off and gone forever.
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