Hong Kong (VNA) – Vietnamese handicraft products are attracting international buyers at MEGA SHOW Hong Kong 2026, which opened at the Hong Kong Convention and Exhibition Centre (HKCEC) in the Hong Kong Special Administrative Region, China, on October 20.
Running through October 23, the international trade fair brings together thousands of exhibitors from around the world, giving Vietnamese businesses opportunities to showcase their products, connect with partners and expand export markets.
The Hanoi Department of Industry and Trade, in coordination with the Vietnam Trade Office in Hong Kong and relevant agencies, has set up a Vietnamese pavilion with 20 booths of 20 enterprises. Exhibits include lacquerware, rattan and bamboo crafts, ceramics, horn handicrafts and premium gifts, all among Vietnam’s key export products.
Hoang Minh Lam, Director of the department’s Industry and Trade Promotion Centre, said MEGA SHOW is one of the major specialised trade fairs that attracts international importers and buyers, and serves as a key sourcing hub in the Asia-Pacific region.
The expo gives Hanoi-based businesses and rural industrial establishments a chance to promote their brands, showcase their production capacity, connect with foreign partners, expand distribution networks and increase handicraft exports, he said.
Nguyen Ngoc Anh, head of the export–import division from Doan Ket 1 Co., Ltd, said the company’s booth, which entirely showcases handmade handicrafts produced by traditional craft villages in Phu Nghia commune of Hanoi, attracted a large number of international visitors and those seeking business opportunities.
Anh said the event organiser’s promotional activities have helped attract major buyers from the US, Europe and Japan – the company’s key markets.
Jasmine Lauer from Australian retailer Country Road, said Vietnamese products stand out for their authenticity, fine craftsmanship and effective use of natural materials, which are in line with current consumer trends. She also highly valued Vietnamese suppliers’ ability to fulfil orders with low minimum quantities, describing this as an advantage for both medium-sized and large brands.
Established in 1992, MEGA SHOW is an annual trade event covering gifts, household goods, decorative items and handicrafts. In its 33rd edition, the fair features more than 3,000 booths from businesses representing 28 countries and territories. Exhibits focus on premium gifts, household products, Christmas decorations and items for other festive occasions.
The event is managed and operated by Comasia Limited, a Hong Kong-based trade exhibition organiser with more than 30 years of experience. It is expected to continue connecting Vietnamese enterprises with international buyers and global distribution networks./.
VNA
See more
Reference exchange rate falls 5 VND on October 21
With the current trading band of ±5%, the ceiling rate applicable to commercial banks stood at 26,916 VND/USD, while the floor rate was 24,352 VND/USD.
Vietnam to host the 2027 WTCA Global Business Forum
By hosting the 2027 WTCA GBF, Vietnam will strengthen its position as a preferred destination for diversified manufacturing, and will allow it to develop further the technology, skills and industrial ecosystems required for its next stage of growth.
Thanh Hoa seeks to boost investment cooperation with RoK
Thanh Hoa seeks to boost investment cooperation with RoK
Vietnam outlines financial priorities for APEC Year 2027
Minister of Finance Ngo Van Tuan will introduce Vietnam’s priority orientations for the 2027 APEC Finance Ministers’ Process (APEC FMP 2027).
Vietnam, US seek to promote financial cooperation
Erin Browne, US Under Secretary of the Treasury for International Affairs, spoke highly of Vietnam’s proposed priorities and affirmed that the US Department of the Treasury stands ready to work closely with Vietnam to translate them into detailed action plans.
US technology, energy firms explore investment opportunities in Ho Chi Minh City
Chairman of the municipal People’s Committee Nguyen Van Duoc expressed his hope that US businesses’ trip will open up new opportunities for cooperation, and that Ho Chi Minh City would succeed in attracting strong US investors in technology and clean energy.
Top Vietnamese leader attends Vietnam–Denmark Business Forum
The Vietnamese leader stressed that Vietnam seeks not only investment capital but also advanced technologies, expertise, modern management practices, research and development (R&D), high-quality human resources and stronger links between foreign investors and domestic businesses. He called on Danish enterprises to contribute their experience, resources and reputation to these efforts.
New market opportunities for businesses to make breakthroughs
The Politburo’s Resolution No. 27-NQ/TW, dated August 28, 2026, on regional development and the organisation of national development space in the new period is seen as a fundamental solution to this problem. By reorganising economic space around functional areas and development corridors, the resolution opens up opportunities to restructure supply chains, ease logistics costs and create fresh momentum for substantive breakthroughs across the business community.
Vietnam-Singapore trade surges 46.8% in first nine months
Singapore’s imports from Vietnam surged 123.2% to 19.4 billion SGD, more than three times the 35.7% growth in its overall imports. Vietnam’s share of Singapore’s total imports consequently rose from 1.8% to 3%.
Tay Ninh, Vinh Long court stronger partnerships with China's Hong Kong
Tay Ninh and Vinh Long each have distinct strengths and opportunities, while Hong Kong offers international connectivity, financial capacity, logistics capabilities and professional services. Pairing them would open practical opportunities in trade, investment, food processing, infrastructure and supply chains.
Vietnam–EU trade expands amid new challenges
The EVFTA reached another milestone in August 2026, its seventh year of implementation, with the EU completing its tariff elimination schedule, making 99% of Vietnamese exports eligible for duty-free access. Vietnam will continue cutting tariffs on EU goods through 2030.
Lang Son, Pingxiang officials push smart border gate pilot
Vietnam's Lang Son province and China's Pingxiang city focused on solutions to easing export-import bottlenecks, raising goods clearance capacity and speeding up the rollout of smart border gate model - priorities for smoother cross-border trade, transport and people-to-people exchanges.
Remittances to Ho Chi Minh City rise nearly 40% in Q3
According to the State Bank of Vietnam (SBV)’s Regional Branch 2, remittances transferred to Ho Chi Minh City through credit institutions and economic organisations totalled 2.835 billion USD in Q3, an increase of more than 802 million USD from Q2.
FDI inflows boost Vietnam’s economic growth
Vietnam continued to attract strong interest from foreign investors in the first nine months of 2026, with registered FDI reaching 50.36 billion USD, up 76.4% year on year. Disbursed capital rose 12.1% to 21.07 billion USD, the highest level in five years.
Reference exchange rate up 6 VND on October 20
The State Bank of Vietnam set the daily reference exchange rate at 25,639 VND/USD on October 20, up 4 VND from the previous day.
Coastal localities ordered to tighten fishing fleet control, seafood tracing
Local authorities must review their vessel records and cross-check them against the national fisheries database, known as VNFishbase. Information on vessel registration, technical inspections, fishing licenses, vessel monitoring systems (VMS), and each boat’s operating status must be updated fully, promptly and accurately.
Vietnam to catch up in Southeast Asia’s 40 bln USD carbon storage race
Vietnam could attract investment in carbon capture and storage (CCS) and gain an early foothold in a Southeast Asian CCS services market valued at up to 40 billion USD if it quickly finalises the policies under its revised Petroleum Law.
Stronger farmer-business links key to boosting Vietnam’s export value
Achieving double-digit export growth requires Vietnamese firms to promote substantive connections with international buyers and deeper participation in global value chains. They must also improve product quality, ensure stable supplies, strengthen branding and meet market-specific standards to retain customers and increase export value.
Vietnam–EFTA trade deal seen opening door to capital, technology, skills
EFTA companies investing in Vietnam would gain a suitably trained workforce, while young, adaptable Vietnamese workers would acquire skills, higher incomes and access to high-value industries, helping the country move beyond its image as a low-cost processing and manufacturing base.
Vietnam-EFTA free trade deal offers more trade, investment opportunities: Int’l media
EFTA data show that Vietnam-EFTA trade reached 4.8 billion EUR (5.38 billion USD) in 2025, with Vietnam recording a trade surplus of 2.5 billion EUR. This existing trade volume provides a foundation for both sides to further tap trade and investment potential once the agreement takes effect.