Neiman Marcus kicked off the holiday season Tuesday night at its Beverly Hills flagship, celebrating the 100th anniversary of its Holiday Book with the unveiling of its 2026 Fantasy Gifts collection and Holiday Fantasy campaign.
Taraji P. Henson, Marisa Tomei, Nikki Glaser, Cody Simpson, Vanessa Bayer, Kathy Hilton, Matt Czuchry, Ksenia Daniela Kharlamova, Casey Fremont, Laith Ashley, Malika Andrews, Meeka Hossain and Tina Craig were among the guests in attendance.
The retailer transformed its Wilshire Boulevard location into an event space, where guests enjoyed a Champagne tower, Italian antipasti spread, live painting demonstration and entertainment from a mentalist. Upstairs, guests gathered in the NM Lounge for a performance by L.A.-based soul and R&B trio The Womack Sisters.
Now in its 67th year, Fantasy Gifts offers seven extravagant gifts and experiences. This year’s lineup includes a behind-the-scenes “Star Wars” experience at Lucasfilm and Industrial Light & Magic in San Francisco; a six-day Italian tour hosted by the Buccellati family; a hand-painted Dolce & Gabbana Casa Sicilian foosball table, and a New York experience with Verdura featuring a customized Maltese Cross cuff.
Also featured are an exclusive fragrance experience in Alsace, France, with luxury perfume house Saujet and French crystal maker Lalique, including private tours, a perfume masterclass, Michelin-starred dining and a limited-edition crystal fragrance trunk; an electric Arc Sport wake boat paired with private wakesurfing lessons from world champion Austin Keen, and the opportunity to have a family recipe featured on Neiman Marcus restaurant menus nationwide for a year.
Each Fantasy Gift purchase will benefit the Heart of Neiman Marcus Foundation through a corporate donation.
The anniversary coincides with the launch of Holiday Fantasy, the retailer’s seasonal campaign spanning in-store displays, digital look books and curated gift guides.