A Day of Dialogue with Young Italian Entrepreneurs in Seoul

(ANSA) - ROMA, 16 OTT - To promote Italian youth entrepreneurship in Korea, the Italian Embassy in Seoul organized the “K-Impresa!” initiative. During the panel discussion, moderated by journalist Marianna Baroli, the speakers shared the reasons that led them to choose the Korean Peninsula as a place to live and work, the challenges they faced in launching their businesses, and how they managed to carve out a niche for themselves within a dynamic and highly competitive market. Speakers included: Benedetta Boroli, founder and creative director of the women’s footwear brand “Benedetta Boroli”; Fabio Meneghetti, Global Product Strategy Director, High Performance – Genesis, the Hyundai Group’s luxury automotive brand; Daniel Michele, Italian tailor and founder of Michele Sartoria, an Italian bespoke tailoring project in Korea; Lavinia Mustapha, creative director and founder of “Adarte”; Giulia Nespoli, multidisciplinary designer and computational artist; and Daniele Rondoni and Ester Zuccotti, owners of the Italian restaurant “Fusillo.” ““These young entrepreneurs had the courage to take a chance on Korea, bringing with them Italian skills, ingenuity, and creativity that are greatly appreciated in this country as well. Each of them has a special story, and we are proud to present them,” said Emilia Gatto, the Italian Ambassador to Seoul.
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