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Watsons Plus opens at Lot 10 with 18,000 square feet of health, beauty and lifestyle experiences, marking the retailer’s 888th store in Malaysia
WATSONS Malaysia today celebrates a historic milestone with the opening of Watsons Plus, its largest and most experiential flagship store in the country, located at Isetan Lot 10 in the heart of Bukit Bintang.
Positioned along Kuala Lumpur’s iconic Bintang Walk, the flagship marks the retailer’s 888th store in Malaysia and introduces a new era of health, beauty and lifestyle retail.
Spanning more than 18,000 square feet, Watsons Plus is not only the largest outlet in Malaysia but also one of the first new-concept shops in the world.
The flagship has also earned recognition from the Malaysia Book of Records as the Largest Health and Beauty Retail Store, marking another significant milestone in its journey of innovation and retail excellence.
Designed as a destination that goes beyond traditional retail, Watsons Plus brings together an extensive range of health and beauty products, exclusive lifestyle categories, personalised services, interactive experiences and family-friendly spaces under one roof.

“For more than 32 years, we have remained committed to helping our customers to ‘Look Good, Do Good, Feel Great’ by making health, beauty and wellness more accessible, relevant and enjoyable in their everyday lives,” said Watsons International regional exclusives director and AS Watson Group Health and Beauty Asia regional managing director Caryn Loh.
“The opening of the world’s first Watsons Plus marks an exciting new milestone in our journey. More than just our largest store in Malaysia, Watsons Plus represents a bold step forward in shaping the future of retail, where innovation, personalisation, discovery, and seamless O+O experiences come together to create a more engaging, inspiring and meaningful customer journey”.

As this year marks the group’s 185th anniversary, the flagship outlet showcases how a vision of innovation and customer-centric retailing continues to come to life in Malaysia, offering customers a new, elevated way to discover, shop and engage with Watsons.
What Watsons Plus offers
The outlet redefines the traditional retail experience by creating a spacious, immersive and destination-led environment that encourages customers to explore, discover, test and engage at their own pace

Inspired by Malaysia’s rich cultural heritage, it incorporates contemporary batik design elements throughout its interior, creating a uniquely Malaysian identity that welcomes local shoppers and international visitors alike.
Watsons Plus houses more than 17,000 health, beauty, wellness and lifestyle products, alongside a curated selection of new concepts including Luxury Fragrance, Beauty Verse featuring the latest J-Beauty, K-Beauty and C-Beauty trends, Luxe Skincare, an extensive Mask Library, Malaysian Beauty, Slow Aging, Sleep & Calm solutions, K-Health, Hair Health and Hair Experts zones, a dedicated Sustainability Zone, as well as an expanded Watsons Collection area.

Beyond health and beauty, it expands into lifestyle retail with curated products that celebrate Malaysia’s culture, flavours and regional diversity.
The Taste of Malaysia experience showcases an extensive collection of iconic local snacks, beverages and delicacies, offering tourists and locals a true taste of Malaysia.
From durian and coconut-inspired favourites to chocolates, biscuits, chips, ice creams, dairy products, fresh fruits and refreshing drinks, visitors can discover Malaysia’s beloved flavours under one roof.
Adding to the experience is the Malaysia Cultural Souvenir destination, featuring a curated assortment of locally inspired merchandise, apparel, toys, collectibles, home and living, pet care and travel accessories that reflect the nation’s rich heritage and creativity.
One of these offerings is the Asean Snacks Corner, where customers can explore sought-after snacks and treats from across the region.

Complementing the retail experience are a host of first-of-its-kind services, including the Watsons Club Lounge, an exclusive space offering personalised member services, a Fun Zone play area for children, a Scalp Wash Studio with scalp wash and massage by Number76, professional nail, brow, and lash services, Skin and Scalp Scan and an enhanced Watsons Pharmacy offering health consultations and services, creating a truly one-of-a-kind retail destination that blends shopping, wellness, lifestyle, and discovery under one roof.
Further elevating the experience is an exclusive collaboration with Zus Coffee, bringing a dedicated cafe concept to Watsons Plus.
Customers can enjoy a selection of specialty coffee beverages, such as the specially curated Iced Strawberry Blue Matcha Latte and receive exclusive complimentary cup sleeve and sticker pack, available only at Watsons Plus, Isetan Lot 10.
Customers are invited to experience Watsons Plus at the Ground Floor of the Lot 10 Shopping Centre in Bukit Bintang
For more information, follow Watsons Malaysia on social media or visit www.watsons.com.my
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