SoFi Technologies, Inc. (NASDAQ: SOFI), the everything app for digital financial services, today announced the launch of SoFi Earn (SOFIE), the first and only national bank-issued tokenized deposit for consumers.
External
This content is provided by an external author without editing by Finextra. It expresses the views and opinions of the author.
SoFi members can now earn interest on digital dollars while keeping them ready to use, representing the company’s fifth new crypto offering in less than a year.
SoFi Earn brings the best of banking into the digital money ecosystem, giving consumers a new way to earn while keeping their funds ready for what’s next. Each SOFIE represents $1 held on deposit at SoFi Bank, earning 4.40% APY with funds FDIC-insured up to applicable FDIC limits. When members are ready to put those funds to work, they can convert SOFIE 1:1 to SoFiUSD, then use the SoFiUSD to buy crypto directly in the SoFi app or move money over blockchain rails 24/7.
“Too much money in the digital asset ecosystem is sitting idle, leaving massive potential earnings on the table for millions of people,” said Anthony Noto, CEO of SoFi. “We believe your money should keep working for you until the moment you need it. SoFi Earn combines the earning power and protections of a bank deposit with the speed and utility of digital assets, giving people more value, flexibility and control over their money.”
Earn on a deposit. Move with a stablecoin.
Stablecoins have become an increasingly common way to hold digital dollars, but many do not pay interest and are not FDIC-insured. Fed research estimates that approximately $64 billion, or 21.2% of the stablecoin market, sits idle in rarely used, forgotten or inactive wallets.
SoFi Earn (SOFIE) is a separate, interest-bearing tokenized deposit at SoFi Bank, with FDIC insurance up to applicable limits. SoFi Earn offers consumers a bank-issued digital dollar designed to keep earning until they’re ready to convert it to SoFiUSD to buy crypto or move funds onchain.
For example, a member saving $5,000 for a future crypto purchase can hold those funds in a SOFIE deposit account, which they can access through their SoFi Crypto account, and earn the applicable APY while they wait. When ready, the member can convert SOFIE 1:1 to SoFiUSD and use the SoFiUSD to buy crypto or send it to a supported external wallet over blockchain rails 24/7.
Building the digital money ecosystem
SoFi Earn is the latest in a series of launches that, in less than a year, have rapidly built out SoFi’s digital money ecosystem, giving consumers and businesses more ways to earn, invest and move money while bringing the speed and utility of blockchain into a regulated banking environment.
In November 2025, SoFi became the first and only nationally chartered bank to launch crypto trading for consumers, giving members the ability to buy, sell and hold crypto alongside their banking, borrowing and investing in one app. Today, members can trade more than 40 cryptocurrencies through SoFi Crypto.
In December 2025, SoFi launched SoFiUSD (SOFID), the first stablecoin issued by a U.S. national bank, extending its digital money infrastructure to 24/7 dollar movement and settlement. SoFiUSD is already being put to work through settlement of SoFi’s entire card program across Mastercard’s global payments network, demonstrating how blockchain-based dollars can support real-world money movement at scale.
Earlier in 2026, SoFi launched Big Business Banking, giving companies a single regulated platform to manage both fiat and digital assets. Businesses can hold deposits and move money 24/7 across traditional payment rails, stablecoins and digital assets, helping clients operate seamlessly across traditional banking and the digital-asset economy.
SoFi Earn adds another critical layer to that ecosystem by giving consumers a way to earn on their digital dollars before putting them to work. Together, SoFi’s growing suite of digital money products is connecting banking and blockchain to make money more productive when it’s held and more useful when it moves.
