Mini Vogue

Colin Dodgson
When buying a gift for a new parent there are several directions you can take – you can go practical with nipple creams and snot suckers, focus on indulgent treats for rest and recovery (such as delicious, easy-to-prepare meal kits) or go for the cute factor, with clothing items and soft toys for the little one.
We have compiled a thorough list of baby gifts spanning all budgets, from luxury prams and carriers to under-£20 treats. If you’re looking for a special way to mark a first Christmas, we have also included lots of future festive heirlooms, from personalised stockings to books to toys. Mamas and Papas offers a personalisation service so you can have a little one’s name added to pyjamas and stockings, while Wonderbly creates bespoke children’s books where you can build a story based around a baby’s name.
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So whether you are looking for a big-ticket item to share as a group or something smaller, but just as personal and meaningful, see below for our comprehensive guide to the best gifts for babies and parents.
Vogue’s Guide to the best baby gifts
We have divided our baby gifts guide into sections to help you narrow down your search, with gifts that will be appreciated before the arrival, practical buys that will aid with sleep, feeding and organisation and adorable clothes for the baby. With December rapidly approaching we have also curated an edit of festive gifts, from reindeer slippers to fair-isle jumpers to cosy pram suits.
We also have a section dedicated to big-ticket items, whether you are looking for something for a close family member or to group together as friends to buy one big thing. Then for balance, we have put together an edit of under-£30 gifts, which includes personalised story books and cards to mark important milestones, with a beautiful nighttime oil for under £10.
Read more: Discover Vogue’s Edit Of The Best Gifts Under £20
For a first Christmas:
Mamas and Papas
Large Christmas Santa Stocking
Mamas and Papas has an extensive Christmas shop with everything from plates to leave out for Santa to cosy pyjamas. You can personalise several pieces in the edit, including this stocking which will become a part of family traditions for years to come.
Avery Row
Christmas Soft Toy
Avery Row creates timeless Christmas keepsakes from soft toys to advent calendars to stockings.
Organic Zoo
X Binibamba Midnight Moon Buggy Mitts
Organic Zoo and Binibamba have just joined forces, with the signature sheepskin pieces updated with the iconic moon print. These buggy mitts will make icy pram walks so much better.
Boden
Fair Isle Jumper
A fair isle jumper is a Christmas classic and Boden have several different festive prints, from ages 3 months to 3 years.
Toastie
Cloud Onesie Snowsuit Toffee Houndstooth
Christmas is all about being cosy and Toastie’s cloud onesies will keep your little ones warm for all winter adventures, from ski holidays to family Boxing Day walks.
Wonderbly
First Christmas For You
Wonderbly have a range of Christmas books you can personalise, adding even more magic to the festive season.
The White Company
Fuzzy Jingles Slippers
Any excuse for a novelty baby slipper.
Mori
Santa’s Sleigh Clever Zip Sleepsuit
Mori’s signature sleepsuits have been updated with a nostalgic festive scene, adding some cheer to your bedtime routine every night in December.
Kids Concept
Rocking Horse Mila
A wonderful toy to place under the tree that will become a beloved addition to any nursery long after Christmas decorations have gone down.
Vilac
Metal Car
This retro-inspired car is suitable to use from 18 months and unlike colourful plastic toys, it will genuinely look beautiful in any corner of your home.
For the parents:
Meminio
Memory Box
Meminio specialises in beautifully crafted memory cases, that can help to store keepsakes and treasure memories. Each case can be personalised with an embossed luggage tag, noting initials or a special date. They have a nostalgic charm, as the design is inspired by a vintage suitcase the founder found in her grandmother’s home.
Studio Bust
Bust
With prices starting from £495, this is an extravagant gift, but a beautiful way to mark your pregnancy and turn it into a work of art. You will have an hour-long appointment in Kensington where they take a 3D scan of your body, and then there are a number of finishes and styles you can choose from. It is advised you visit between 30 and 35 weeks.
Milk It
Lactation Support Cookie Box
Milk It was founded by a postpartum nutrition consultant, breastfeeding support counsellor, doula and mum who creates cookies from her small commercial kitchen in Cornwall. Their goods contain ingredients that support breastfeeding, such as flaxseed, brewer’s yeast and fenugreek. Each box also comes with lots of resources about feeding. The perfect gift for a nap-trapped new mum.
FridaMom
Postpartum Recovery Essentials Kit
FridaMom is a powerhouse brand when it comes to postpartum care for both the mother and the newborn. The postpartum recovery essentials kit is filled with hospital-bag must-haves, while it also has a C-section kit.
Naydaya
New Mother Essentials Gift Set
This set includes three of Naydaya’s applauded motherhood products, with a Breast Saviour balm for dry and cracked nipples, Scar Saviour to minimise scars and stretch marks and Body Saviour, a rich skin butter for dry skin and to prevent stretch marks.
Marks & Spencer
The Percy Pig™ Letterbox Gift
This classic M&S treat is the perfect pick-me-up to have on hand after a particularly tiring moment or night shift. Visitors will love tucking into them, too.
Lina Stores
Fresh Pasta Meal Kit
Food kits are always a real postpartum treat, and Lina Stores’s fresh pasta meal kit includes 8-10 portions and can be frozen for up to three months. That’s one thing off the to-do list.
Cushy Puff
Sky Blue
Cushy Puff was founded in London in 2024, showing that pregnancy pillows can be a stylish addition to your home, too. You’ll soon be unable to sleep without it.
Clothes for baby:
Elodie
Pramsuit Soft Sherpa
This pram suit is ideal for bundling up a little one in a cold winter. Conveniently, it features bottom zippers to help you regulate the temperate and the sleeves can be closed off for extra protection.
Mori
Clever Zip Sleepsuit
Mori sleepsuits might seem expensive, but trust us, they are worth it. They’re crafted from beautifully soft bamboo and organic cotton that’s soft on the baby’s skin and keeps them comfortable overnight. The stretchy fabric also means you can maximise wears before they move up a size.
The White Company
Sheepskin Pram Booties
The White Company is a great option for baby gifting. These sheepskin pram booties will make every baby outfit look even cuter.
Organic Zoo
Dusky Midnight Suit
Organic Zoo creates beautifully crafted baby clothes from organic raw cotton, in a range of timeless and stylish unisex designs that are all intended to be future heirlooms.
Marks & Spencer
Borg Bunny Ears Jacket
M&S is one of the best shops on the high street for practical and cute baby outfits. This borg jacket is a prime example, with cute piping and ears that are not only adorable details, but practical for outings in the cold weather.
Binibamba
Teddy Time Merino-Wool Gift Set
When it comes to baby gifting, you can’t go wrong with anything from Binibamba. This teddy gift set includes the brand’s best-selling mittens, hat and gilet.
Sézane
Gaspard Baby Cardigan
Parisian brand Sézane’s baby collections feature tiny versions of its best-sellers from the women’s range, including this pint-sized Gaspard cardigan. You can also personalise a select edit of the pieces with its embroidery service.
Wheat
Fleece Suit Allo
Scandinavian childrenswear brand Wheat designs pieces so stylish you’ll wish they came in your size too. The Allo fleece suit is a classic that it released every year in playful seasonal prints.
Baby knitwear and blankets:
Isla & Fraser
Organic Cotton Luxury Baby Bunny Bundle
Isla & Fraser is a British company that specialises in organic cotton baby knitwear, designed to be soft and natural for baby’s sensitive skin. The baby gift bundles are a beautiful package for any new parent, ranging from £50 to £250.
Tbco.
Lambswool Baby Blanket
A baby blanket is a popular gift for a reason. Tbco crafts lambswool throws that will look beautiful draped over a cot – or even on the walls of a nursery. They lean into popular interiors themes, with circus prints and a playful horse pattern.
Organic Zoo
Forest Contrast Tassel Hat
Organic Zoo sells beautiful knitwear bundles, however for a gift for under £50, you can’t go wrong with the tassel hat which is available in several colourways. Pom poms on babies = adorable!
Shrimps
Redfield Baby Bloomers
Shrimps has made a clever pivot into baby knitwear, with adorable sets that lean into heritage patterns. These apple bloomers also come with a matching cardigan.
Zara
Bobble Knit Bonnet
Zara’s baby section is one of the best on the high street, with lots of timeless classics including knitted bonnets and printed bloomers.
Trotters
Baby Guardsman Cardigan
Trotters is a beloved British brand that specialises in traditional baby clothes, with iconic London scenes including guardsmen and Liberty floral prints.
£30 and under:
Etta Loves
Plant-Print Extra-Large Sensory Cotton Muslin
You can never have enough muslins as a new parent, and the all-over fern print iteration from Etta Loves is designed to stimulate the senses and support visual and cognitive development.
Wonderbly
When You Were Born
Wonderbly allows you to personalise books, with a range of tales suitable for a newborn. This specific book makes a personalised story based on the baby’s name, which is a special addition to any bookcase your friends will treasure forever.
Inspired Letters to My Baby
This book is a special way for you to record your memories in the first year of your baby’s life, with 12 letters prompting you to record key moments and milestones.
Avery Row
Organic Baby Muslin Squares Set Of 3
Muslins are one of the most versatile additions you acquire as a new parent. They can be used as a blanket, a bib or to wipe up any mess – but thanks to these vintage-inspired prints they can look pretty, too.
Elodie
Baby Comforter Blinkie
Part toy, part blanket, this comforter is crafted from a natural cotton muslin and is available in 14 beautiful colours.
Nala’s Baby
Nighttime Oil
This nighttime oil is perfect for delicate newborn skin and will be a special part of your bedtime routine. It has a calming scent made from apricot, coconut, castor and lavender oils.
H & M
Hooded Bath Towel
Baby towels are made 10 times cuter when they have ears – that’s just a fact. H&M has a number of soft cotton terry towels, with rabbits, leopards and foxes.
Little Dutch
Baby Milestone Cards
Encourage your loved one to take pictures of their baby’s milestones each month with these adorable month cards. Any excuse to take another picture.
Big ticket items:
Stokke
YOYO³ Stroller From 6 Months
The Yoyo pram is loved by city-dwellers and keen travellers, thanks to its lightweight, foldable construction. While the black is a classic choice, its wild collection lets you update the pram with either a bold leopard or zebra print.
Happiest Baby
Snoo Smart Sleeper Baby Cot
This cot can be used from birth to six months, and is designed to aid sleep with sounds and womb-like motion that helps soothe and comfort babies, responding to when they stir. It also naturally sleep trains to help with the transition to using a cot.
Bugaboo
Giraffe Baby Rocker
You’ve no doubt heard of Bugaboo’s highly regarded prams, but the Giraffe baby rocker is also an ideal gift for first time parents. It has a soothing natural rocking motion which newborns love, that has been perfected with ergonomic experts.
Binibamba
Milk Puffmuff
Binibamba’s cosy pram liners and puffmuffs make for an indulgent gift, and will keep little ones snuggled-up in the elements. This is wind and water-resistant, and so will keep the pram walks going on blustering winter days.
Kaos
Newborn Kit
This high chair has a newborn seat so your little one can join you at the dinner table. The chair is also made from 100 per cent recycled consumer waste, and is available in five colours.
Artipoppe
Zeitgeist Argus Oat In Linen
When it comes to baby carriers, Artipoppe is the gold standard and can be used for newborns and toddlers up to two years old. Designed to be a stylish addition to your wardrobe, the carriers are available in a number of prints and colours.
Practical buys:
Najell
SleepCarrier X
This portable baby nest can slot into prams and the sides can be opened up to turn it into a play mat. It has a firm mattress and is approved for overnight sleep, making it a great option for travelling.
Finnson
Eco Stroller Organiser With Stroller Clips Taupe
This organiser bag has universal stroller clips, so it can be clipped to the front of your pram, keeping essentials close to you at all times. It is also available in black or leopard print, with several handy internal and external pockets.
Avery Row
Nursing Pillow Riverbank
Avery Row is known for its beautiful, painterly prints, which are inspired by the countryside, with wild flower and riverbank motifs. This nursing pillow is comfortable and supportive, but is also one of the most stylish pillows you can find.
Love To Dream
Sleep Machine
This white noise machine has lots of clever functions that will help establish a sleep routine, with nine sleep sounds (including rain, womb sound and lullabies) that will cover disruptive noises. The ability to record personal sounds and it is triggered to start when a baby starts crying. Plus, it also doubles as a baby night light.
SKIMS
Maternity Wireless Bra
Skims’s signature Demi T-shirt bra has been adjusted for feeding or pumping, with clips that unhook easily at the straps and has foam pads that give a supportive, comfortable fit.
Moby
Elements Wrap Baby Carrier
This soft wrap carrier is ideal for baby-wearing at home, as it gives you all the support you need, but is super soft and flexible.
First toys:
Mori
Jo & Nic’s Crinkly Cloth Books Space Count
This colourful, graphic first newspaper makes a loud crinkling noise, making it a perfect early sensory toy.
Mori
Billie Bear Soft Toy
You can’t go wrong with a classic teddy bear, and Mori has a lovely selection that will quickly become a beloved bedtime companion.
Tonies
Toniebox 2 Starter Set Audio Speaker
Toniesboxes are a gift with longevity. Suitable for babies, they are also popular with parents of toddlers as an alternative to screen time. They’re an excellent choice for a first birthday present – the Sleepy Friends toys will be a lovely addition to bedtime as they play soothing lullabies.
Elodie
House of Elodie Set
A baby gym is one of the best toys you can buy for little ones before they can crawl and is a lovely addition to tummy time.
