Apple retail stores apparently have a "big floor reset" scheduled for the evening of Thursday, November 5, and into Friday, November 6, which Gurman says could be in preparation for the new Macs. The store reset will follow a debut in late October, with Apple planning a creator-focused gathering in Los Angeles to introduce the new products.
Along with the OLED touchscreen MacBook Pro, Apple is rumored to be launching the OLED iPad mini, M6 iMac, and M6 entry-level 14-inch MacBook Pro. Gurman did not say whether there would be a classic Apple event, but suggested Apple will "do something" and will "have those videos" at the "very least."
Gurman previously said Apple might name the new OLED Macs the "MacBook Ultra," but he more recently walked that back and suggested they would be part of the MacBook Pro line. He also said the foldable iPhone could be the iPhone Ultra and that Apple would debut AirPods Ultra, but so far Apple has not embraced the Ultra naming.
The OLED MacBook Pro models could be sold as a higher-end option alongside the current mini-LED models, but new chips are not expected. Apple is said to be using the same M5 Pro and M5 Max chips that are in the existing MacBook Pro models.
If the MacBook Pro models do launch on November 6, Apple will have several weeks of product launches. The iPhone Duo is coming out on October 23, while the HomePod mini 2 launches October 30. The HomeView and the fourth-generation Apple TV 4K will be released on November 13.
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