20% Off Sephora Promo Code | October 2026

If you’ve ever shopped for a beauty product, you’ve probably heard of Sephora. The brand is known for its excellent rewards program, free birthday gifts, free samples, a generous return policy, and a wide variety of shades and products for everyone. Splurging on makeup, skincare, and haircare products can be expensive, but a Sephora promo code makes it easier to treat yourself to a big black-and-white striped bag of beauty products.

How to Use a Sephora Coupon

While you don’t need to be a Beauty Insider to use every Sephora promo code, it’s definitely worth signing up. You’ll earn points on nearly every purchase, plus you’ll get free shipping and a free birthday gift each year (like the highly sought-after Dior perfume set from years past). There are also member-exclusive sales and deals. Once you’re signed up, you’ll be able to use coupons specifically for members, like those available during the Sephora Savings Event that takes place each November.

Here Are Current Sephora Beauty Codes

Did you know Sephora has a page dedicated to beauty offers and other ways to save big while shopping online at Sephora? Here you’ll find deals with Sephora promo codes to save, including offers like free travel-size hair care when you buy $30 or more with the Sephora discount code HAIRMVP, a free Laneige skincare set (my absolute favorite facial moisturizer brand) with a $45 or more purchase using the Sephora promo code LOVEMYSKIN, and a free sample bag with a $100 purchase or more when you shop in-app with the Sephora promo code ROUGEBAG. These are just a few of the Sephora beauty offers available, so be sure to check the page for even more discounts.

Free Foundation and Concealer Sample Set

If you’re searching for a new makeup shade as summer transitions into fall, now is the perfect time to save. Use Sephora promo code SHADEMATCH to receive a free foundation and concealer sample set with a $45 online purchase. Choose from popular beauty brands such as Merit, Tarte, Haus Labs, and more. You can also earn four times the points on foundation and concealer purchases with promo code GETMORENOW.

Free Fragrance Sample Set With Sephora

One of my favorite gifts to get myself or others every Christmas is the Sephora sampler set—I’m always on the hunt for a new signature fragrance and this makes it so easy to find the fragrance for me. The little bottles also make fun small gifts to give for white elephant and other events. Right now, you can get a free fragrance sample set with up to 10 picks when you spend over $50 and use Sephora coupon code FRAGPICKS at checkout. You can scope out which scent fits you best with options from top and trendy brands like KAYALI, Miu Miu, and more.

Get Makeup Friendly Sunscreen at Sephora

We have strong opinions about the best sunscreens. You should wear sunscreen every day—whether you’re driving, going to the beach, or even just flying. Sunscreen plays a pivotal role in protecting your skin. Whether you’re looking for a weightless Korean sunscreen, a gentle, hydrating, or makeup-friendly option, Sephora has a wide range of sunscreen options so your skin can stay protected all summer long.

Our Top Beauty Picks to Get With Your Sephora Discount Code

Sephora sells most of our favorite hair straighteners, curling irons, and hair dryers. I also love Sephora’s gift sets, which make great holiday gifts and are fantastic ways to treat yourself to something special. Sephora doesn’t only have great makeup but also beauty tech like PMD Clean Pro facial cleansing brushes and super-trendy LED Light Therapy Devices to level up your beauty regimen. Microcurrent Devices like NuFace Trinity, Cryotherapy Tools like BeautyBio Cryo Skin Ice Rollers, and exfoliating Tools like dermaplaners are great beauty-tech gift ideas for others or yourself. Sephora has a wide selection of brands you’ve probably seen on TikTok or Instagram. Some highlights include Drunk Elephant, Tatcha, and Fenty Beauty.

Grab Your Rhode Favorites at Sephora While Supplies Last

I'm someone who generally wants to use products with fewer chemicals and harsh additives. I love Rhode makeup at Sephora. From face sprays to moisturizers to serums, Rhode is certified clean, meaning it’s free from certain ingredients like parabens, sulfates, phthalates, and mineral oils.

Shop the Ultimate K-Beauty Products at Sephora

Korean beauty is the gold standard in skincare. Sephora features an Olive Young-curated K-beauty edit, organized by skincare needs such as anti-aging, hydration, barrier support, blemishes, pores, and more. Be sure to level up your skin (and skincare routine) with K-beauty products like Thome, Torriden, and more.

The Perfect Birthday Gift: Everyone Loves a Sephora Gift Card

Every year, the gift that always hits right is a Sephora birthday gift card. Even when I think I’m just going for a few items, I always end up spending at least $100 every time I make a trip to Sephora. Those small purchases add up quickly! If you’re unsure what to get a loved one for their birthday, a Sephora birthday gift card is pretty much a fail-safe gift. Even if you’re not giving it to the most MUA-ified person, Sephora has tons of other items, like skincare serums, face washes, perfumes, hair products, and self-care tech like hair styling tools and wellness devices.