Published : 18 October 2026
•
Updated : 18 October 2026, 02:26
Star Business Desk
Md Kamruzzaman, founder of Blucheez, and Nahreen Quayyum, senior vice-president and acting head of priority banking at Prime Bank PLC, pose for a photograph after signing the agreement at the bank’s corporate office on Gulshan Avenue in Dhaka recently. Photo: Prime Bank
Prime Bank PLC has signed an agreement with Blucheez, a lifestyle and fashion brand in Bangladesh, to provide discounts and other lifestyle benefits to the bank’s priority banking customers.
Nahreen Quayyum, senior vice-president and acting head of priority banking at the bank, and Md Kamruzzaman, founder of Blucheez, signed the agreement at the bank’s corporate office on Gulshan Avenue in Dhaka recently, according to a press release. Under the agreement, Prime Bank’s priority banking customers will enjoy discounts at Blucheez, enhancing their shopping experience.
The partnership reflects Prime Bank’s continued commitment to expanding its network of lifestyle partners and providing priority banking customers with personalised services and value-added benefits beyond conventional banking, the release added.
Hossain Mohammad Zakaria, head of customer propositions at the bank, and Fazle Rabbi, chief operating officer of Blucheez, along with senior officials from both organisations, were also present at the signing ceremony.