It’s set to be the longest-running Dubai Shopping Festival ever, with 45 days of bargains, pop-ups and family-friendly fun
Dubai Shopping Festival (DSF) is set to return this winter and the dates have just been announced. Taking place from December 4, 2026 until January 17, 2027, the 32nd edition of the citywide event promises entertainment, live events, new experiences, and of course, plenty of shopping.
What’s happening this DSF?
Extending from the start of December until the middle of January, we can expect the return of some much-loved Dubai Shopping Festival favourites, including DSF X Hatta Wadi Hub, which turns the adventure spot into a fun-filled destination with culinary pop-ups, outdoor cinema and free-to-attend family experiences. DSF Nights is also back, which brings a roster of local live musical artists to Festival Bay.
New this year, the etisalat Beach Canteen, which was postponed earlier this year, will fall under DSF for the first time, bringing foodie fun and unmissable pop-ups to sunset beach this December. From December 10 to 27, visitors can expect a curated mix of restaurants alongside live entertainment, interactive workshops, and signature experiences, creating a destination where dining, creativity, and discovery come together.
And then in January, etisalat MOTB is back from January 8 to 24, the beloved outdoor market experience that brings immersive futuristic activations, food and beverage offerings, shopping opportunities, and plenty of fun entertainment to d3 each year.
Elsewhere, retail promotions will get people shopping ’til they drop at malls across the city, plus we can expect raffles, activations and DSF Auto Season as the concluding part of the festival.
Details on whether the daily fireworks and drone shows, which typically take place every weekend during December, are yet to be confirmed.
More shopping festival fun
Before Dubai Shopping Festival, this month will see the welcome return of Dubai Home Festival. Running from October 16 until 1 November, discover the latest home collections and interior trends at destinations across Dubai with sales, workshops, and activations happening city-wide.
What: Dubai Shopping Festival
When: December 4, 2026 until January 17, 2027
Visit: @dubaifestivals
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